You are going buy a new widescreen television. The model you have selected is a Sony 34-inch FD Trinitron television. Visit mySimon (www.mysimon.com) and one other pricing agent site of your choice (see Table 10.1). What is the percentage difference between the cheapest and most expensive price you were quoted? Visit the site of Sony (www.sony.com) and see if you can find the list price for the product in the UK, the USA and Germany. What conclusions can you draw from the results of your research?