Business Communications (check homework)
My course book is on:
Business Communication at workGlenco/McGraw-Hill Companiescopyright 2000 by The McGraw-Hill Companies, Inc.
Questions
1. To insure writing is bias-free,__x_a. choose gender,neutral terms.____b. use stereotypes____c. use language that refers to disability or disease____d. use discriminatory language
2. The "me attitude" in writing:____a. shows the reader you are serving his / her interest__x_b. focuses on you and your organization____c. places the emphasis on the receiver____d. displays a service attitude
3. Attention, Interest, Desire, and Action (AIDA) is used for structuring:_x__a. effective, persuasive communication____b. imcomplete communications____c. the "you attitude".____d. avoidance of a "call for action".
4. When writing a routine claim letter,____a. address the letter to the president of the company____b. never ask for a specific adjustment____c. assume the mistate was intentional__x_d. present the facts objectively.
5. Which of the following is not characteristic of a good letter to the editor?____a. Being rational__x_b. Being lengthy.____c. Using good taste.____d. Being fair