We will work in class with break out sessions to brain storm the elements of Scrub Daddy and the companies newest Product “Scrub Daisy” Specifics to be included in the plan and the grading rubric will be showed in following details
we will create a multi-dimensional plan(Marketing play) including all major marketing elements, promotional support, and a suggested roll out timeline.
| AppearanceThis document/ power point should contain content that could be presented to stake holders and corporate leaders to gain funding for the company |
| 10.0 pts | ||||
| This criterion is linked to a Learning OutcomeSituation Analysis |
| 5.0 pts | ||||
| This criterion is linked to a Learning OutcomeSWOT |
| 10.0 pts | ||||
| This criterion is linked to a Learning OutcomeMarketing Objective |
| 5.0 pts | ||||
| This criterion is linked to a Learning OutcomeMarketing Strategies |
| 5.0 pts | ||||
| This criterion is linked to a Learning OutcomePromotional Elements |
| 10.0 pts | ||||
| This criterion is linked to a Learning OutcomeCreativity of PresentationIt’s the field of advertising – it should be graphically compelling and informative. |
| 5.0 pts |
Product Official Websit: https://scrubdaddy.com/scrub-daisy/
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