Read the Chapter 4 Mini-Case: Is JCPenney Killing Itself with a Failed Strategy?
(Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2016). Strategic Management: Concepts and Cases: Competitiveness and Globalization. 12th Edition. Cengage Learning. ISBN-13: 978-1-305-50214-7)
Respond to question 4: What does it mean to be ‘stuck in the middle’ between two strategies (i.e. low cost and differentiation strategy)? Use examples from your personal experience or from research from credible sources (other than the text).
Respond to one of the following questions (Can be a separate post):
Is there more incentive for differentiators or cost leaders to pursue stronger ethical conduct? Think of an example to support your answer.
Are there some industries in which ethical practices are more important than in other industries? If so, name the industries that are ethical, and explain how the competitive actions and competitive responses might differ for these industries compared with a typical industry.
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