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Research 2 Investment As an investor you need to calculate the main ratios. o Internal liquidity ratios: C urrent ratio. o Operating performance:...


Research 2 Investment
 As an investor you need to calculate the main ratios..
o Internal liquidity ratios::
 C urrent ratio..
o Operating performance::
 Operating efficien cy ratios:: total asset turnover..
o Operating profitability ratios::
 Gross profit margin,,
 O perating profit margin,,
 N et profit margin,,
 R eturn on total capital,, (RROE)) .
o Risk analysis
 Business risk::
 T ype of industry..
 T he variability of the firm’s operating income over time (ssales variability,, and operating leverage)) .
o Financial risk
 Uncertainty of acquirin g debt,, the acceptable level of financial risk for a firm depends on its business risk .
 Debt ratios:: debt – equity ratio,, long – term debt//ttotal capital ratio,, total debt ratio .
 Interest coverage Cash flow coverage ratio,, cash flow – long term debt ratio,, cash flo w//ttotal debt ratio .
o External liquidity risk (ddeterminants of market liquidity))
 Comparing the market data with the companies ‘ data .
 As an investor,, you have to decide the possibility to invest in these companies and explaining the reasoning of your decision..
o Summary
 Of the main and relevant issues found from the da ta .
o Investment decision
 Considering the data,, investme nt theories do you recommend to invest in these companies individually or as a portfolio .
o Comparison between theory and practices in investment..
 The most relevant aspects of your project . Identify the most issue that you considered important in considering to invest in the sample companies..
 Identify a practice or a theory to support your discussion .